Skip to content

Steinl Group implements strategic realignment

The Steinl Group has implemented a strategic realignment to consolidate automation expertise within the group. This restructuring also aims to strengthen client and employee relationships.

Steinl Group implements strategic realignment
Published: | 1 min read

The Steinl Group is implementing a strategic realignment to develop its strengths and sustainably expand its portfolio of services. As part of this initiative, business activities are restructured to ensure that LWB Steinl continues to provide tailor-made, high-quality solutions from a single source.

Steinl Group

A key aspect of this transformation is consolidating automation expertise within the group. LWB Steinl Machinery, based in Altdorf, will be the central point of contact for innovative automation solutions and comprehensive customer service. This ensures the continued high quality and reliability in servicing existing systems while also driving the development of new solutions.

In the course of this restructuring, the business operations of LWB Automation GmbH in Weinheim will cease on June 30, 2025. Until then, all ongoing projects will be completed with the usual precision.

Uninterrupted customer support

With this realignment, the Steinl Group reaffirms its commitment to long-term partnerships, comprehensive service, and technological excellence. Customers will continue to benefit from proven products, innovative solutions, and expert support, ensuring their needs are met without interruption.

Transparent communication with employees

The strategic realignment also places a strong focus on employees. In recent days, the management team has held open and constructive discussions and will continue to ensure transparent and collaborative communication throughout the transition.

"Our realignment lays the foundation for a future-proof development. We are focusing on our strengths to continue delivering top-tier solutions to our customers. At the same time, we remain committed to our core values: quality, innovation, and strong partnerships," emphasizes Managing Director Martin Schürmann.

About the author

Giulia Daniele

Giulia Daniele

Head of Content across Plastics IQ, BP&R and Interplas, Giulia has been writing for the publication since 2024, becoming a recognised voice in the industry.

All articles

Sign up to our newsletter

The week's biggest stories from this industry, direct to your inbox.

Personal information

More in Machinery

See all

More from Giulia Daniele

See all

From our partners

Formulating the future

Formulating the future

BP&R sat down with the Rapid Colour Services team to discuss the company’s new UEE Useon extrusion line, its practical benefits and what this investment means for the business’s future.

/